The fight against counterfeit medicines is crucial for saving lives in the pharmaceutical industry. Counterfeit drugs, pretending to be genuine, endanger public health by lacking vital ingredients or containing harmful substances. This poses serious risks, leading to health complications and, in extreme cases, fatalities.
Over 84% of counterfeit incidents involve alcohol, FMCG packaged goods, currency, and pharmaceuticals.
In this blog, we’ll understand how a track and trace labels system can help keep counterfeit medicines out of the pharmaceutical supply chain.
The Impact of Counterfeit Medicines: A Threat to Patient Safety and Healthcare Integrity
Counterfeit medicines, mimicking genuine drugs, pose a serious risk to public health. Unauthorized and lacking quality standards, these fraudulent pharmaceuticals often contain incorrect dosages or harmful ingredients. Deceptively packaged, they infiltrate the market, endangering patients, eroding trust in healthcare, and contributing to treatment failures and fatalities. Combatting their production and distribution is vital for safeguarding patient safety and preserving the integrity of the healthcare industry.
What is the role of the track and trace label in pharma in preventing counterfeiting?
Enhance Visibility: Real-time visibility is facilitated by track and trace systems within the pharmaceutical supply chain, enabling regulators and manufacturers to observe product progression from production to distribution. This transparency facilitates the prompt detection of any inconsistencies or suspicious activities.
Product Authentication: To ensure its legitimacy, each product item is assigned a unique identification, such as a barcode or serial number. Pharmacists, healthcare providers, and consumers can check the legality of prescriptions, lowering the danger of unintentionally giving or consuming counterfeit drugs.
Quick Detection of Irregularities: Track and trace label technology quickly detect deviations or unlawful diversions in the supply chain. Any unusual changes in the product’s route generate alerts, allowing rapid action to be taken to prevent counterfeit products from reaching the market.
Compliance with Regulations: Implementing track and trace systems from the best label manufacturers in Noida assures regulatory compliance. Following established norms, such as serialization and unique product identification, assists pharmaceutical businesses in meeting legal duties while establishing a safe environment that counterfeiters find difficult to exploit.
Global Collaboration: Track and trace policies promote global collaboration among governments, pharmaceutical businesses, and regulatory authorities. Sharing information and best practices helps to boost the battle against counterfeit drugs and fosters a united front against this ubiquitous menace.
Track and trace labels represent a vital weapon in the fight against counterfeits. By implementing these labels, businesses protect their brands and consumers and contribute to a more secure and trustworthy global marketplace. As technology advances, the collaboration between innovation and regulatory measures will play a pivotal role in eradicating the threat of counterfeit products.
Revolutionizing Brand Integrity: Noida’s Track and Trace Label Manufacturers Leading the Way
As Indian brands wholeheartedly embrace the transformative power of track and trace labels, the significance of label manufacturers in Noida cannot be overstated. These artisans of innovation are pivotal in shaping the future of product branding nationwide.
Suggested Reads – HOW TRACK AND TRACE LABELS TRANSFORM SMALL BUSINESSES
If you’re ready to take your product branding to new heights with cutting-edge labelling solutions, look no further. Connect with S. Anand Packaging today and unlock the potential of expert craftsmanship from Noida, redefining the identity and success of your brand. Elevate your brand with us and witness the transformative difference that sets your products apart in the market.
