The expanded labels are also called extended content or booklet labels let the consumer get additional information about the product. These labels are peelable and resealable. Some of these labels also have further information on multiple pages with illustrations that can be designed with different colors, patterns, etc., as per the product’s specifics.
Expanded label content is majorly used for brands that belong to the niche that needs to provide a lot of information about the products, like safety, medicines, ingredients, instructional, and many more.
If you are looking for an expanded content label to suit the products of your brand, you can consider the below-mentioned factors:
Cost of the label: The ideal ECL you are buying for your product should be cost-effective, no matter if it is adhesive, non-adhesive, opaque or transparent. Also, consider the choices of colors, sheets or web prints when deciding on cost, as this factor can increase the total cost.
Options for visuals: The label impacts the audience, so make sure you buy only that label that goes well with your brand and leaves a good impression on customers. You can consider gloss films as the study proves them to be more effective in holding viewers’ attention for 20% longer. A well-decided label also effectively increases brand visibility by sparking an interest in the customer.
Resistant to harsh surroundings: As per what your product requires, the durability of the label also plays an important role. Finding a label resistant to extreme climates, like heat or moisture, can be helpful in protecting the label from deterioration.
Environmentally well thought: The emergency to reduce the wastage and make yourself conscious of our action towards earth has increased. So, when you make a choice that is earth-friendly, you are also ensuring a greener world. Because of this reason, we recommend you select recyclable, returnable and disposable labels.
It is always important to choose the types of expanded label content which puts the product into the limelight. The ideal expanded content label lets your brand communicate the information it wants to deliver to customers. It also enables you to meet the regulatory requirements of labelling a product. There are many vendors and online services that can help you get the highest quality expanded label content as per your requirements. Make sure to surf the internet to find the best among them.